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  • Why Milan might be the new hot spot for affluent buyers

    Mar 22, 2018
    I spent much of last year with my Inman articles talking about global affluence, how the real estate process works in different countries and how valuable it is for U.S. luxury agents to understand what is happening around the world ...
  • 4 tips for making your customer service unforgettable

    Mar 22, 2018
    The real estate industry is about building relationships with your customers and creating an experience that wins them over. You’re looking to exceed expectations and wow customers so that they can’t help but refer you to the next person in their network who's buying or selling a home ...
  • Spring Forward: Jesse Shafer and Greg McHale — ‘If you don’t ask, you don’t get!’

    Mar 22, 2018
    Compass's Shafer-McHale Team started as a friendship between Greg McHale and Jesse Shafer over a dozen years ago and has since flourished into a partnership with well over $400 million in successful real estate transactions under their belts. We recently had the opportunity to sit down with Jesse and Greg to pick their brain about how they win listings and grow their business ...
  • These new devices are helping Amazon’s Alexa control your home

    Mar 22, 2018
    Resembling a suburbanite-friendly version of HAL 9000 from "2001: A Space Odyssey" (but lacking the homicidal tendencies), the new Switch+ is marketed as a lighting control appliance, but also plays music and helps with general lifestyle needs and tasks such as weather reports, traffic updates and adding items to shopping lists ...
  • Book preview: Inman’s 360-degree view on real estate leadership

    Mar 22, 2018
    The following is the introduction to Inman's book titled "Leadership: How Real Estate Leaders Can Act Decisively to Change the Industry," a compilation of articles and Q&As published throughout our first-ever Leadership Week. ...
  • Real estate daily market update: March 22, 2018

    Mar 22, 2018
    All the latest real estate market news ...
  • Here’s why new home construction is down so much

    Mar 21, 2018
    Michael Neal, an analyst with the National Association of Home Builders, estimated that only about 890,000 single-family homes will be built in 2018 -- nearly 1 million short of annual growth projections by the U.S. Census Bureau, which includes migration shifts and birth rates. ...
  • Zillow quietly charging big builders for listing exposure

    Mar 21, 2018
    Since 2016, Zillow Group has been tapping into a new revenue stream by charging high-volume builders to post new-home listings on all of the company's websites, which include Zillow.com and Trulia, the two most popular home search portals, Inman recently learned ...
  • How real estate is reacting to Facebook’s data scandal

    Mar 21, 2018
    Years ago, I was talking to a social media consultant about the best platforms for real estate. She talked knowledgeably about the pros and cons of each, but never mentioned Facebook. When I asked her why, she said, "It goes without saying. Facebook is non-negotiable. You have to be there because that’s where everybody is." ...
  • Video offer letter covering ‘Our House’ wins home bidding war in Berkeley

    Mar 21, 2018
    And so the buyer Natan Kuchar, who also records music videos for children on YouTube under the username Mr. Palindrome, decided to upload a rendition of "Our House" by folk band Crosby, Stills, Nash & Young ...
  • Imprev gains new customers in Kansas City

    Mar 21, 2018
    ReeceNichols Real Estate, a leading brokerage serving the Kansas City metropolitan area (which straddles the states of Missouri and Kansas) announced that all of its real estate agents will be able to use Imprev's marketing automation services from now on ...
  • Sotheby’s International Realty launches virtual staging AR app

    Mar 21, 2018
    On Tuesday Sotheby's International Realty (SIR) launched Curate, a mobile augmented reality (AR) app built with ARCore, Google's AR software platform, and powered by virtual staging technology platform Rooomy ...
  • 7 marketing strategies to help first-year agents stand out

    Mar 21, 2018
    As a brand new real estate agent, you’re learning a lot at a fast pace. It can be tough to nail down exactly what you need to do and what you should let go until you get a little more experience ...
  • Why millennials don’t have to define the success of your real estate business

    Mar 21, 2018
    Before taking my current position, I spent my nights and weekends teaching pre-licensing class to aspiring real estate agents. It always struck me as noteworthy how many in my classes were not fresh out of high school or even college ...
  • 5 ways to become your sphere’s go-to real estate agent

    Mar 21, 2018
    One of the best ways to generate new business, consistent business and repeat business is staying top-of-mind with your sphere of influence (SOI). These are the people who know you, trust you and can vouch for your work ethic and abilities to get things done ...