A presentation is about you presenting you.
Sellers want to know how I can help them.
When I meet a seller for the first time, we have a marketing consultation-—a two-way conversation.
They talk about concerns and I talk about my services that address those concerns.
Sellers want to know what’s in it for me, and that means delivering a benefits-driven format instead of listing features.
Thanks to Karen Hall, CRS, for another great tip. Hall is Managing Broker with @home Real Estate in Alexandria, VA. Karen has been a CRS since 2009.