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Smart Marketing for Smart Homes


Course Information General Information

View the RRC webinar recording, Smart Marketing for Smart Homes, with Matthew Rathbun, CRS, and Angel Piontek, recorded on November 1, 2017.

What to Expect

Homes are a lot smarter and more wired than ever before. The rapid emergency of Smart Homes has created a new layer of expertise among the real estate industry that opens up opportunities for agents who are "in the know". This webinar will help learners create a toolkit of marketing resources and ideas that are market proven, by instructors who are experienced in selling Smart Homes. Any agent who is tired of recreating their wheel and their business every single day needs this webinar. Smart Homes are far more prolific than real estate practitioners who understand them. Understanding how to properly identify a Smart Home, the various components and communicating what conveys and what doesn't is critically important. Knowing how to maximize the Seller's investment in your marketing will create an increased market niche that is largely untouched.

After attending this webinar, you will be able to:

  • Understanding The Smart Home value proposition
  • Reaching the Smart Home buyer digital and analog
  • Marketing techniques to market the Smart Home

Meet Matthew and Angel

Matthew Rathbun, CRS, and Angel Piontek, are Smart Home addicts and as a real estate team have sold Smart Homes and targeted both buyers and sellers in their market place. Angel is a national speaker and writer regarding Smart Home Technologies. Matthew is a CRS instructor and real estate technologist (geek) who teaches nationally about all levels of real estate practice. Together they bring a wealth of knowledge about the world of gadgets, tools and techniques used in today's modern home.

With RRC webinar recordings you will have access to:

  • The recording of the live webinar to view on demand
  • A recording of the webinar compatible with your Smartphone, iPad, or Tablet PC
  • A PDF of the webinar slides
  • The audio only MP3 files from the webinar

Format: Recordings
Credit(s): 1


Cancellation Policy

Unless otherwise stated, RRC classes operate under the following cancellation policy:

RRC, RRC States, and licensees reserve the right to cancel any scheduled course. If a course is cancelled, registrants will be notified via email or phone and will be given a full refund. RRC, RRC States, and licensees are not responsible for any expenses incurred by the registrant due to cancellation. Class cancellations by a participant will be accepted until one week prior to the event. Cancellations will be refunded minus a $25 administrative fee. No shows will be charged the full registration amount.