What to Expect
NOTE: To receive CRS Designation Maintenance Credit, fill out the evaluation at the end of the webinar and click on RRC Webinar Affidavit in the Course Materials folder located to the right.
It seems like every state is reviewing its advertising laws, especially as they relate to teams, and the Code of Ethics Article 12 has always been the paramount advertising compliance policy. Sometimes the state and code don't match, so it's imperative to know the difference and which one you should follow. By creating the right format in the first place for all of your posts, you can stay on the right side of the law! Because most promotion is currently done online, it's important to know the guidelines for compliance. More and more boards have instituted citations for bad posts, and many states are fining agents, especially when they don't use a company name in the post! In addition, many of the the companies selling lead-generation and advertising products to agents don't have any idea what the rules are, so the templates that they provide are not in compliance.
Marcie will discuss the questions to ask these companies, plus she will show you what NOT to post and compare it to the correct way.