Use Story to Succeed in Luxury Real Estate and Beyond

1 Credit cast Recordings
highlight_off CRS Designation   done Maintenance   done Certification   highlight_off CE Credit

Luxury real estate agents often face a divide of age, wealth, experience, etc. with their well-to-do clients. CRS Instructor, Jack Cotton details how to use the power of story in luxury listing presentations to bridge any gaps and create a sense of reverence for your brand and your service. He also covers how to create a story around the property, once you've won the listing, to draw in buyers and get it sold.

Meet Jack

Jack Cotton has worked continually in the real estate company he started in his college dormitory room 35 years ago. He didn't need to work for another broker to learn the business because he knew so much at the age of 21. He knew so much in fact that it took him 1 year, 2 months and 3 weeks to sell his first house.

In 2005, Jack sold his company to Sotheby's International Realty. He transitioned away from sales to growing, running, and managing the firm's Cape Cod offices while working with selected clients. In the three years after the acquisition, he did three new office start-ups for Sotheby's International Realty.

Luxury real estate agents often face a divide of age, wealth, experience, etc. with their well-to-do clients. CRS Instructor, Jack Cotton details how to use the power of story in luxury listing presentations to bridge any gaps and create a sense of reverence for your brand and your service. This webinar as presented by Jack on February 18, 2016.

Default Policy: Unless otherwise stated, RRC classes operate under the following cancellation policy: &

RRC, RRC States, and licensees reserve the right to cancel any scheduled course. If a course is cancelled, registrants will be notified via email or phone and will be given a full refund. RRC, RRC States, and licensees are not responsible for any expenses incurred by the registrant due to cancellation. Class cancellations by a participant will be accepted until one week prior to the event. Cancellations will be refunded minus a $25 administrative fee. No shows will be charged the full registration amount.

PRESENTER(S)