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  • Zillow takes us inside ‘Santa’s house’

    Dec 04, 2017
    Cocoa is available on tap at Santa's 2,500-square-foot, three-bedroom, two-bath cabin, which Zillow's wild imagination brings to life with a cheerful, creative rendering ...
  • The right way to buy a home for your kids

    Dec 04, 2017
    “Our kids are in their twenties, and we’d like to help them buy a home. What’s the best way to start?” This is a common query among aging baby boomer parents with a lot of home equity or long-tended stock market investments ...
  • How to market and brand your company with divine creative inspiration

    Dec 04, 2017
    Watch Rainy Hake Austin (executive vice president and COO, Alain Pinel Realtors), Jamie Williams (VP marketing, Surterre Properties) and Cody Vichinsky (co-ounder and president, Bespoke Real Estate) on the Inman Connect stage with moderator Marc Davison (chief creative, 1000Watt) as they discuss what they've done to push the limits of marketing and branding, and how those actions keep their indie brokerage ahead of the curve and competition ...
  • Senate passes tax reform bill following flurry of last-minute amendments

    Dec 04, 2017
    The legislation, the "Tax Cuts and Jobs Act," passed along largely party lines, 51-49, and promises to have sweeping effects on the nation and real estate ...
  • Capture and nurture leads with Placester’s integrated marketing platform

    Dec 04, 2017
    The digital age has changed the way real estate agents attract new business. No longer is a sleek, mobile-friendly website tied to a powerful CRM a nice-to-have. These are now essential components of a modern agent’s arsenal, and the key to attracting and converting leads ...
  • Smart home tech your clients need right now

    Dec 04, 2017
    Full disclosure. I am a complete, total tech geek. My first big tech purchase was the hot “personal digital assistant” Palm VII way back when I was 19 years old ...
  • USDA loans provide great option for home buyers on the edge of suburbia

    Dec 04, 2017
    Do you have clients who have the income and reserves to buy a home, but not the down payment? If they live in the right area, a USDA loan could be a perfect option ...
  • What to do when digital advertising no longer works

    Dec 04, 2017
    How would the real estate industry change if its online paid advertising models no longer worked? There’s a tremendous transformation taking place that will fundamentally alter how you will do business in the very near future. What can you do to be prepared ...
  • Bottoms up or buttoned up? 10 tips to an epic corporate reward trip

    Dec 04, 2017
    You’ve had a killer year with sales through the roof, so trust us when we say there is no better way to reward your top producers than with an all-expenses paid corporate trip ...
  • The 8 best real estate apps and tools to kick off 2018 right

    Dec 04, 2017
    The end of the year is traditionally when real estate agents start reviewing the professional successes they’ve had over the past year and determe how they could have even more success in the year ahead ...
  • 7 little extras that buyers don’t expect — but love

    Dec 04, 2017
    Getting to the closing table is always an exciting moment for buyers, sellers and real estate agents, but there are numerous hurdles during the life of the transaction, whether representing the buyer or seller, and making your clients happy is the name of the game ...
  • Cherre uses big data to manage and market your business

    Dec 04, 2017
    Cherre is a data-driven brokerage management and marketing solution, and it's the most advanced one I've ever reviewed -- an almost instant competitive advantage for the companies with the right agent culture to wield it ...
  • Cheat sheet: A cultural guide to December holidays

    Dec 01, 2017
    Many of us have clients who belong to different religions and cultures, and it's easy to accidentally offend someone when you know nothing about his or her background. So, as an early holiday present from me to you, I have created a basic multicultural cheat sheet for you detailing all the major December holidays ...
  • Cloud MLX interface now free for agents of nation’s largest MLS

    Dec 01, 2017
    For years the real estate industry has been talking about offering agents an MLS "front end of choice" -- or alternative interfaces for agents to input and search for listings -- and on Wednesday the biggest multiple listing service in the country made it happen for its more than 85,000 members ...
  • Inventory uptick, slower price growth expected in 2018

    Dec 01, 2017
    2017 has been a tough year for buyers, but according to realtor.com's 2018 predictions, help is finally on the way in the form of slower home price appreciation and 7-percent growth in single-family housing starts ...